Privacy policy.
Last updated: 2nd January 2026
This Privacy Policy explains how Your Management Solutions Limited trading as YOUR Academy (“YOUR Academy”, “we”, “us”, “our”) collects, uses, stores and shares personal data when you use our website www.youracademyuk.co.uk (“Our Site”), enquire about our courses, download guides, book a call, or purchase products/services.
We take privacy seriously and will only use your personal data in a way that is lawful, fair and transparent.
1) Who we are (Controller)
Controller: Your Management Solutions Limited trading as YOUR Academy
Company number: 06099727
Registered address: Suite 1, Riverside House, Normandy Road, Landore, Swansea, SA1 2JA
Main trading address: Suite 1, Riverside House, Normandy Road, Landore, Swansea, SA1 2JA
VAT number: GB 228725394
Privacy contact: support@youracademyuk.com
Telephone: 0161 971 7099
Post: Suite 1, Riverside House, Normandy Road, Landore, Swansea, SA1 2JA
2) What this policy covers
This Privacy Policy applies to your use of Our Site and your interactions with us through:
our website forms and enquiries;
guide downloads and email communications;
call booking and related communications;
purchases made via our checkout.
Our Site may include links to third-party websites. We do not control how third parties collect or use your data. Please review their privacy policies before sharing personal data with them.
3) What personal data we collect
We collect data in three main ways: (a) data you provide, (b) data collected automatically, and (c) data from service providers used to deliver our services.
A) Data you provide to us
Depending on what you do, this may include:
Identity & contact: name, email address, phone number
Location: postcode (where relevant)
Enquiry details: the information you include in messages/forms
Pre-call information (call booking): fitness experience level, preferred start date, current employment status (to help us prepare and give the most helpful guidance on your call)
B) Purchase and payment data
If you purchase from us, we receive/order details necessary to fulfil your purchase (e.g., product/course purchased, order reference, billing/shipping details where applicable).
Payments are processed by Stripe. We do not store full card details.
C) Data collected automatically (online identifiers)
When you browse Our Site, we may collect:
IP address (or an approximation)
device and browser details
pages viewed and actions taken on Our Site
referral source/exit pages
This is typically collected via cookies and similar technologies (see section 10).
4) Where we collect personal data from
We collect personal data when you:
fill out a contact/enquiry form on Our Site (Squarespace);
request/download a guide and join our emails (Mailchimp);
book a call via our booking calendar (Kartra);
purchase via our checkout (Squarespace + Stripe);
email or contact us directly.
5) How we use your personal data (purposes)
We use your personal data to:
Respond to enquiries and provide information you request
Deliver guides/resources you request and manage email communications
Book and manage calls, including preparing for your call using the pre-call information you provide
Provide our products/services, including processing orders, fulfilment, customer support and administration
Improve our website and customer experience (analytics and site optimisation)
Marketing (where you opt in), such as course updates, resources, news and offers (you can unsubscribe at any time)
6) Lawful bases for processing
We only process personal data where we have a lawful basis, including:
Contract: where processing is necessary to provide what you’ve requested or purchased (e.g., delivering a product/service, managing purchases, customer support)
Consent: where you opt in to marketing emails, and where non-essential cookies are used (you can withdraw consent at any time)
Legitimate interests: where we have a genuine business reason and it doesn’t override your rights (e.g., responding to enquiries, improving our services, preventing fraud, measuring website performance)
Legal obligation: where we must keep certain records for legal, tax or regulatory reasons
7) Marketing preferences
If you request a guide/resource and opt in, we will send you marketing communications by email. You can unsubscribe at any time using the link in any email.
We may also send essential service emails (e.g., confirming an order or responding to an enquiry). These are not marketing emails.
8) Who we share personal data with
We only share personal data when necessary for business operations, service delivery, or legal reasons.
A) Service providers (processors)
We use trusted providers to help run our business. Depending on what you do, your data may be processed by:
Squarespace (website hosting, forms and checkout)
Kartra (call booking calendar and lead management for bookings)
Mailchimp (email communications and list management)
Zapier (automation connecting our tools, e.g., sending booking data to internal systems)
Stripe (payment processing)
Google Workspace (secure internal administration, such as storing and managing enquiry/booking information)
We only allow these providers to process personal data on our instructions, and we require appropriate confidentiality and security measures.
B) Legal and regulatory disclosures
We may share information if required by law, court order, or to enforce/defend our legal rights.
9) International transfers
Some of our service providers may process data outside the UK. Where personal data is transferred internationally, we take steps to ensure appropriate safeguards are in place (for example, contractual protections and other measures required by UK data protection law).
10) Cookies and similar technologies
We use cookies and similar technologies to operate our website, understand how it’s used and support marketing measurement.
You can manage cookie preferences via our cookie banner/controls and through your browser settings.
For more information, please see our Cookie Policy
11) How long we keep your personal data
We keep personal data only for as long as necessary for the purposes described in this policy, including:
dealing with enquiries and requests;
managing our communications;
fulfilling purchases and providing support; and
meeting legal, tax and accounting obligations.
We review the data we hold periodically and delete or anonymise it when it is no longer needed.
12) Your data protection rights
You have rights under UK data protection law, including the right to:
access your personal data;
correct inaccurate data;
request deletion (in certain circumstances);
restrict processing (in certain circumstances);
object to processing (in certain circumstances);
withdraw consent (where processing is based on consent);
request data portability (in certain circumstances).
To exercise your rights, contact us at support@youracademyuk.com.
13) Complaints
If you’re unhappy with how we handle your personal data, please contact us first so we can try to resolve it.
You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) (the UK data protection regulator).
14) Security
We use appropriate technical and organisational measures to protect personal data against accidental loss, unauthorised access, alteration or disclosure. Access to personal data is limited to those who need it for legitimate business purposes.
No method of transmission or storage is completely secure, but we work hard to protect your information.
15) Children
Our Site and services are not intended for children and we do not knowingly collect personal data from children.
16) Changes to this Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page and the “Last updated” date will be revised.
17) Contact us
If you have questions about this policy or how we handle your personal data, contact:
Email: support@youracademyuk.com
Telephone: 0161 971 7099
Post: Suite 1, Riverside House, Normandy Road, Landore, Swansea, SA1 2JA